THE BRIEF
Kellet School is a well-known British school in Hong Kong with classes for students ranging from 4-18 years of age. To celebrate their brand new campus in Kowloon, they needed a historical video to show at their launch to provide context for the momentous occasion. They wanted an informative yet playful video to show where they’d been and where they’re going.
THE RESULT
After consultation with staff to make sure that we were telling the story they wanted to get across, we decided the best way to convey the message would be with an animated video. Visually, the best way to get this across would be with a fun, whiteboard motif which we utilized throughout. A student was then cast to do the voiceover which drives the story forward. It was well received when it premiered at the launch.